Think brand, and most people go straight to logo. But to truly stand out in the minds and hearts of your customers, your brand needs to be much more than just a pretty face.
Place identity at the heart of your brand. Define who you are and what you stand for; articulate your vision and purpose, describe your best qualities and services – and you’ll attract like-minded customers who love to do business your way.
Yes – the Brand Book will include a fantastic logo and colour scheme – either something that you already have and love, or a brand new one that my trusted designers can create for your new or refreshed brand – along with guidance on how to use them in your marketing.
But your Creative Brand Book will also be packed full of words that will help to:
As a creative writing coach who helps others to tap into their authentic creativity, I always like to bring something extra creative to the business table, too. Have a look at my blog for examples of the kind of creative writing that could become part of your authentic brand.
On our first discovery call we’ll discuss your unique needs – and, if you’re interested in creating an authentic brand for your business, I’ll send you a tailored proposal outlining what we can do and how much it will cost.
The Creative Brand Book package starts at £3,000.